Topic

CRM

Posts in this archive

2 insights

  1. AI Integration 9 min read

    Beyond chatbots: AI agent-assist for WordPress support teams.

    The chatbot-versus-human framing is a false binary. The interesting AI work in WordPress support isn’t “replace the human with a bot”; it’s “give the human...

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  2. Platform Architecture 6 min read

    The integration debt every WordPress CRM connector accumulates.

    Every WordPress site that talks to a CRM does it through some kind of connector. They all start simple. Two years in, the integration is doing six jobs it wasn't designed for, and nobody quite knows what triggers what.

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